The Vivienne Westwood store on Melrose Ave. should be opening any day now. Over the weekend, I was super excited to see Westwood's name made out of hot pink fluorescent lights. It has a funky and creative aesthetic that has come to be expected from Westwood. The signage is also identical to the Tokyo storefront. Starting on Wednesday, I followed the fast unveiling of the store. First, the gold doors with the logo were uncovered. Then, the whole storefront was revealed and finally the hot pink sign was put on. It was a very exciting week, to say the least. UPDATE: According to Blackburn and Sweetzer, the store is expected to open the first week in February and Racked LA heard it's opening in March.
In Beverly Hills, I'm still axiously awaiting the opening of the Tom Ford store. The storefront has a new photo of Tom Ford dipping Abby Lee Kershaw in his S/S 2011 blue sequence dress. The store is expected to open Oscar weekend with a very intimate cocktail party which will include an elite VIP guest list hand picked by Mr. Ford. I can imagine the guest list will be very similar to his highly secreative runway show back in September.
Further down Rodeo Dr., Lanvin's whismical signage is down and a gold "Lanvin" sign is up. I'm already missing the colorful and playful signage but I'm sure the window displays will make up for it once it opens. The store is excepted to open any day.
Related article: Store Openings Around The City
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